Seu Ninico

WHO WE ARE

Seu Ninico Indústria e Comércio de Alimentos Ltd is a company whose objective is to provide products of an outstanding quality, made from rigorously selected ingredients, to wholesale clients and food service distributors at an affordable price. As a company, we continually strive to improve our products, and in doing so promote gastronomy of our home state and its traditions.

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PRODUCTS

The Seu Ninico Cheeseball has some particular characteristics. It rises uniformly during baking and, when done, is golden in colour and has a crunchy crust with flecks of cheese. Inside it is soft and airy, with a strong taste of mineiro cheese. The cheeseball can be enjoyed hot, fresh from the oven, and also after cooling: even cold, the Seu Ninico Cheeseball retains the same consistency and softness.

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HISTORY OF THE CHEESEBALL

The cheeseball is one of the most, if not the most, important parts of heritage of Minas Gerais, which has been disseminated over the years and is now consumed by families throughout Brazil and the world.

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The CompanyWho we are

We provide solutions for Food-Service establishments and serve the wholesale market.

Seu Ninico Indústria e Comércio de Alimentos Ltd is a company whose objective is to provide products of an outstanding quality, made from rigorously selected ingredients, to wholesale clients and food service distributors at an affordable price.

As a company, we continually strive to improve our products, and in doing so promote gastronomy of our home state and its traditions.

CompanyHistory

The Seu Ninico cheeseball recipe originated a long time ago in the heart of Minas Gerais, however, it was only in 2009 that the grandson of Seu Ninico decided to produce the cheeseballs artisanally, in his own home, to sell to friends and family.

Success came with the first batches and, realizing he was onto a good thing, he invited 3 entrepreneurial friends to take advantage of a great opportunity: enter the market with a 100% natural, high-quality and affordable cheeseball made from a perfected recipe. Seu Ninico Indústria e Comércio de Alimentos Ltd was subsequently formed, since which the partners have dedicated their bodies and souls to strengthening the business and making it more professional, without losing the roots and traditional means of production.

The portfolio has grown from the traditional cheeseball recipe to include products of differing sizes and formats. The customer service process has also been expanded and Seu Ninico cheeseballs are currently sold into the food service and wholesale markets, supplying snack bars, bakeries, convenience stores, restaurants, hotels, caterers, parties and micro distributors. The company strives for quality throughout the entire process, from the careful selection of ingredients to the delivery of the product to its customers.

OurProducts

  • Cheeseball Traditional

    tradicional_03

    Approximately 30g.

    Ideal for breakfast or an afternoon snack at home. The traditional cheeseball is also a great choice for coffee breaks and brunches.

    Accompaniments: the product goes well with butter, cream cheese or paté, and filled with ham and cheese.
    To drink: it goes well with an expresso or well-chilled juice.
    Where to buy: hypermarkets, supermarkets, mini markets and bakeries.

    tradicional
  •  Cheeseball Cocktail

    coquetel

    Approximately 15g.

    Like the traditional cheeseball, this format is also perfect for breakfasts or afternoon snacks at home. It is also a great choice for coffee breaks and brunches.

    Accompaniments: the product goes well with jam or paté.
    To drink: it’s a delicious accompaniment to a cappuccino.
    Where to buy: hypermarkets, supermarkets, mini markets and bakeries.

    coquetel
  • Cheeseball Snack

    lanche_03

    Approximately 74g.

    Ideal for a mid-morning or late-afternoon snack.

    Accompaniments: can be filled with turkey breast and fresh mineiro cheese.
    To drink: goes will with a well-chilled juice.
    Where to buy: hypermarkets, supermarkets, mini markets, bakeries and, mainly, snack bars.

    pão de queijo lanche
  • Cheeseball Super Snack

    super_lanche

    Approximately 100g.

    Like the Snack Cheeseball, it’s a great choice for a mid-morning or late-afternoon snack.

    Accompaniments: the product can be filled will meats and salad.
    To drink: it goes well with a well-chilled juice.
    Where to buy: hypermarkets, supermarkets, mini markets, bakeries and, mainly, snack bars.

  • Small Cheese stick

    pequeno_03

    Approximately 35g.

    Ideal for breakfasts or afternoon snacks at home. The Small Cheese Stick is also a great choice for coffee breaks and brunches.

    Accompaniments: the product goes well with jam or paté.
    To drink: it goes will with a cappuccino or coffee with milk.
    Where to buy: hypermarkets, supermarkets, mini markets and bakeries.

    pequeno
  • Big Cheese Stick

    grande_03

    Approximately 73g.

    Ideal for a mid-morning or late-afternoon snack and is great on its own.
    To drink: it goes well with a well-chilled juice.
    Where to buy: hypermarkets, supermarkets, mini markets, bakeries and, mainly, snack bars.

    palito de queijo
  • Sandwich Cheeseball

    sanduiche_03

    Approximately 125g.

    Ideal for a substantial snack.

    Accompaniments: the product is delicious when filled with pork shoulder, pork loin, or sausage. A sauce and salad to finish things off give it the final touch.
    To drink: it goes well with a well-chilled juice.
    Where to buy: snack bars.

    pão de queijo lanche

PartnersReseller

Why become a Seu Ninico Cheeseball reseller?

The Seu Ninico Cheeseball is currently sold into the food service and wholesale markets. The company strives for quality throughout the entire process, from the careful selection of ingredients to the delivery of the product to its customers.

 

To be a Seu Ninico Cheeseball reseller is to have a superior quality product in one’s hands, which is affordable for both reseller and end customer.

Check out some of the advantages

service

  • Own fleet
  • Punctual deliveries throughout Brazil
  • Employee cordiality
  • Technical support

PRODUCT

  • Meets food-safety standards
  • Blanched product
  • High percentage of cheese
  • Crunchy on the outside and soft inside
  • 100% natural
  • No preservatives
  • No gluten
  • No trans fatty acids

food service

  • Reduction in workforce issues
  • Lower waste
  • Reduction in investments (Food-safety Vigilance, Legislation, among others)
  • Standardization of the product
  • Increase in quality
  • Increase in the mix of direct and indirect products
  • Improved expense forecasting
  • Better cost-benefit
  • Fewer out-of-stock issues at the point of sale

All of this leads to increased turnover and greater profitability.

WHOLESALE

  • Extremely high-quality product
  • Excellent service
  • Fantastic cost-benefit.

All of this attracts the customer into your store!

“Since I started working with Seu Ninico, my sales of cheeseballs have increased by 50%. The product is really well made. In terms of quality and hygiene, it’s excellent!”

RogérioGraciano, owner of Sabores do Pão bakery

“A top-quality and standardized product. Very well accepted by our clients.”

Sérgio Angelis, general manager of Veneza bakery

“Seu Ninico cheeseballs are certainly amongst the best, if not the best. They are consistent and tasty as a cheeseball should be. Any client who orders one, orders a second… They’re irresistible. Congratulations!”

Mauro Júnior, manager of the Confrariado Café snack bars at Conexão Aeroporto Shuttle Bus Terminal and Pampulha Airport

“Our experience with Seu Ninico is second to none. Besides the outstanding quality of the product, the company itself is very professional. Our clients in Riopraise the product highly, and acceptance is 100% wherever we sell.”

Rodrigo Ferraz, owner of the Mares de Minas food distributor in Rio de Janeiro
Need to speak to somebody at the company?
Get in touch on 55 (31) 3441-5872 or by email.

HistoryOF THE CHEESEBALL

pão de queijo mineiro

The cheeseball is one of the most, if not the most, important parts of heritage of Minas Gerais, which has been disseminated over the years and is now consumed by families throughout Brazil and the world.

Many people may think that this delicacy is a modern invention, but to the contrary: the production and consumption of cheeseballs has a long history. It is believed that the product arose from the kitchens of mineiro farms, between the XVII and XIX centuries, during the times of slavery, as a derivative of “biscoito de polvilho” (tapioca-flour cookie). In an attempt to increase the size of the cookie, cheese was added to the recipe, which resulted in the cheeseball.

Besides taste, the cheeseball embodies the tradition and values of mineiro cuisine: the use of top-quality ingredients and home-made, artisanal production, which aims to preserve the excellence of that which is brought to the table.

In the case of our company, the Seu Ninico cheeseball was born in the heart of Minas Gerais.
The result of a delicious family recipe, the cheeseball grew and took shape, becoming a brand that represents the importance of preserving flavour and traditional mineiro values – values which have always been exalted by the patriarch of the family, Seu Ninico himself.

OurContact

Questions, suggestions, or do you just want to send a message? Say hello!





Rua Guilherme Ciriene, 367
Vila Rui Barbosa - Contagem - MG
(31) 3441-5872

seuninico@seuninico.com.br